Are we extending our brands too far?

If we are told to “do more with less” and that “less is the new more”, at what point does “more” become a product of less rational thinking? Take for example this video clip showing a man explaining the advantages of having multiple uses for your washing machine, one of which includes making cheese. Now I understand the benefits of having baking soda in my refrigerator as well as in my toothpaste and I think Clorox is great for cleaning the bathtub while also keeping my whites their whitest. The question that remains is when are we pushing our products too far and giving them uses that just don’t make sense? Draw your own conclusions from this clip. I for one do not want a single machine washing my gym clothes and serving up nacho topping all in the same day.

http://www.msnbc.msn.com/id/30611171/ns/technology_and_science/#31003614

25 Things I Hate About Facebook

Most of us have heard that facebook is an excellent tool for businesses to share their products with a captive audience and create a "buzz" surrounding their services. Despite the many benefits of facebook, there are some things that drive the millions of individuals who access this site on a daily basis a little bonkers. If you're a hardcore facebook fanatic, you may be thinking
"What could she possibly mean?" If you’re asking that question, chances are you’re probably guilty of at least one, if not many, of the facebook faux pas that Julian Smith elaborates on in his video entitled, " The 25 Things I Hate About Facebook".

Click below to check it out.
http://www.youtube.com/watch?v=PVA047JAQsk